The Challenge At a consumer goods and logistics company, writing was considered very important. Staff were producing meticulous memos and reports with vast amounts of detail. But top leaders were struggling to find business insights buried in all the information. How Kenning Helped Kenning piloted our Communicating Insights workshop
Join Kenning Partners Cathy Boeckmann and Jerry Stauduhar as they speak with Mike Merrill about the challenges facing strategic business communicators today. Despite a wealth of data–or maybe even because it is so plentiful–drawing out the “so what” and generating business insights seems ever more difficult.
Kenning partners Cathy Boeckmann and Jerry Stauduhar have been facilitating Kenning’s Communicating Insights workshop for more than a decade. In this interview, they explain how the workshop offers not only the elusive cure for death by PowerPoint but also improves most any other form of written or oral communication.